Core Framework
Emotional Epidemiology™
A scientific framework for understanding how emotional states emerge, spread, and stabilize within human populations.
Overview
Emotional Epidemiology™ is a scientific framework for understanding how emotional states emerge, spread, and stabilize within human populations. It examines emotional dynamics across groups, institutions, communities, and digital environments.
Why It Matters
Emotions move through networks and shape collective behavior. Emotional Epidemiology provides shared language, models, and tools for understanding emotional spread and strengthening resilience.
The S‑R‑C Model™
Susceptibility
The likelihood that individuals or groups will absorb and propagate emotional states.
Transmission Rate
The speed and intensity with which emotional states move through networks.
Collective Resilience
The capacity of a population to buffer, interrupt, or reverse emotional contagion.
Applications
- Public health
- Education
- Workplaces
- Digital environments
- Community wellbeing
- Research
Digital Implementation
Joy Tracker™ provides the first operational tool built on Emotional Epidemiology.